Creative Direction | Visual Identity | Environments | Curation
With the high energy of its namesake neighborhood, Dolby Soho offers 30,000 square feet of vibrant experiences for consumers, creators, and anyone with an insatiable curiosity to explore entertainment and technology. There’s always something happening, from the core experiences to masterclasses, cultural events, product demos, and discussion panels. Visitors to the space are taken on an immersive journey where science meets art and technology meets imagination.
The space is designed to bring consumers and creators closer to
Dolby through ongoing exposure to cultural moments within 5 main passion areas– Art, Music, Science, Gaming, Sports, Thought-Leadership, and Creators.
Function: Art Direction & Design– Environmental, Print, Digital
Year: 2015, 2016